Mojo has many forms. It doesn’t need to focus on breaking news. It can be a window to a cultural practice that broadens someone’s perspective of their existence. The current Ningbo workshops created an opportunity for students and teachers at Nottingham University to learn to mojo using iPhones and the 1st Video app.

Next time you decide on Chinese for lunch ask the restaurant if they serve frog. In Ningbo Ass Professor of Journalism Adrian Hadland takes mojo Jackie to lunch to show us how to cook and eat frog stir fry.

Jackies’s story is one of the mojo yarns from the Ningbo mojo workshops. The story was shot over lunch and edited in the afternoon, before dinner, which is another story.

Mojo is a way of creating personal digital stories from location that are more than just witness footage. Real mojo involves wrapping the raw content in a context and an editorial perspective that’s unique to the mojo and their community.

In a country like China, rich in culture, steeped in history, access to social media tools is critical, not only for the 1.2 billion locals, but for the other 5 billion inhabitants of this planet. Restricting Chinese access to sites like YouTube restricts our own capacity to learn from Chinese people.

Try mojo, it’s a cheap, but effective, sizzling hot tool for mass empowerment.